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Making The World One Percent Better Together

Skyblue Overland may earn a small commission from affiliate links in this article.

Walking in the Trail of the Cedars Nature Trail at Glacier National Park, Montana.

In 2002, founder of Patagonia, Yvon Chouinard, and Craig Mathews, owner of Blue Ribbon Flies, created a non-profit corporation to encourage other businesses to do the same. 1% For The Planet is an alliance of businesses that understand the necessity of protecting the natural environment. They understand that profit and loss are directly linked to its health, and are concerned with the social and environmental impacts of industry.

I believe change happens through engagement and collective effort. To this end, I believe 1% For The Planet helps bring like-minded businesses and communities together to activate positive change. It is for this reason that Skyblue Overland has pledged 1% of sales to the preservation and restoration of the natural environment. 

Skyblue Overland is affiliated with a collection of brands that exist to make the world better.  How they do this can take many different forms, but here are some of the brands we work with that are members of 1% For The Planet.


The Sunski Treeline and their partner in crime, the side shield are the perfect duo for hitting the slopes or getting out on the water. Photo by Sunski.

Sunski is a proudly independent sunglasses company based in San Francisco, CA. Their commitment to design innovation, sustainability and value helps them stand out in the crowd.  Every Sunski frame is made from their proprietary recycled material that’s lightweight and comfortable.

Sunski believes that good design is sustainable design.


Toad&Co have released their new sustainable styles for spring. Photo by Toad&Co.

Toad&Co are not just in the business of making clothes they’re in the business of change. They do thier part to be good neighbors everywhere you find the Toad. You’ll find them volunteering with local non-profits and creating opportunities for adults with disabilities. You’ll find their name signed on petitions to support carbon caps, reduce fossil fuels and keep public lands public.

United By Blue

United By Blue have launched their new spring styles. They have removed more than 3,500,000 pounds of trash and counting. Photo by United By Blue.

United by Blue is out to prove that business should be a force for good.  Everything they make is organic and/or recycled, crafted responsibly through highly reputable manufacturers, and they remove one pound of trash from waterways for every product purchased.  3.5 million pounds and counting.


The MiiR Earth Month Collection. 5% of every Earth Month bottle purchase goes to The Conservation Alliance and their environmental work. Shop MiiR’s 100% carbon neutral drinkware!

MiiR is a design forward and generosity driven brand creating thoughtfully designed drink ware.  Its products enhance the small moments and elevate simple rituals by combining beauty, performance and sustainability; its mission empowers people for a better future.

In just 10 years, MiiR has given $1,500,000 and empowered the lives of 115,000+ people worldwide.


Patagonia’s idea with Worn Wear is to create a line that never ends up in a landfill. Return, recycle and reuse every single polyester fiber. Photo by Patagonia.

Worn Wear is Patagonia’s hub for keeping gear in play.  They will buy back your used Patagonia gear to make sure we’re extending the life of your gear and conserving our planet’s resources.  Extending the life of your clothing is one of the most responsible things you can do as a customer.  So, free your closet and send Worn Wear any functional used Patagonia gear by mail or at your local Patagonia store.


A bird’s eye view of some of this season’s best-selling styles. Treat yourself to a new blanket for home, and gear up for future adventures before they sell out! Photo by Rumpl.

Rumpl was put on this planet to introduce the world to better blankets.  They apply technical materials typically found in premium outdoor gear and activewear to modernize a dated and boring blanket category.  Every Original Puffy Blanket recycles 60 discarded plastic bottles, and as a brand, they recycle millions of plastic bottles every year.

I believe change happens through engagement and collective effort.

We exist to lift each other up.  These brands all believe that a rising tide raises all ships.  And my intention is to introduce you to leading brands that I love and think you will, too.

Written by Skyblue Overland founder, Brian Hamilton.